Traditional first-party intent tools mainly rely on page visits to determine lead intent. But visiting a pricing page doesn’t mean someone is ready to buy.

Knock goes beyond outdated tracking. It maps engagement across all your marketing assets — inside and outside your website—into clear intent signals. Whether a lead clicks a button on AWS Marketplace, engages with a LinkedIn post, or explores your G2 profile, Knock captures their actions, reveals their identity, and assigns a real intent score.